Brochures, white papers, and videos.
It is well documented that developing and adhering to a long-term strategy is critical to success. But of those companies that do have a long term plan, how many of them are effectively communicating it through the organization?
Landscape maps – like their cousin integrated roadmaps – help us plan and act in unfamiliar areas by providing information to help us make decisions.
Integrated Roadmapping is often overlooked as a tool for excellence at new product development, yet is so incredibly important to bridge innovation strategy and portfolio management. In this interview, Dr. Ken Huskins presents the key aspects of integrated roadmaps, and explains why they should be an integral part of companies’ strategy if they truly wish to be excellent at innovation.
Why, what, when, and how integrated roadmaps can help your organization coordinate portfolios, programs, products according to strategic objectives.
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